Marketing Advice for Restaurants

Do you have a way to invite each customer who comes through your door back to your restaurant?.

Did you know that on average, 1 out of every 14 patrons coming though the door is trying a restaurant for the 1st time?   How much of your restaurant’s advertising budget is geared towards reaching that 14th customer?National averages say it costs over $125 to acquire a new customer through traditional advertising.   What about your budget for your 13 regular customers? We are a solution provider for restaurants which offers online and offline solutions to keep patrons coming back.  PickaRestaurant.com is a great way to reach that 14th new trial customer, PAR Software offers several solutions to keep the 13 regular customers coming back!  Increasing sales and profitability doesn’t count as a Marketing goal; it’s a given. In the restaurant business, there are basically four ways to increase sales and profitability. 

• NEW TRIAL: These are first-time customers buying from you for the first time.
• FREQUENCY: This is how often existing customers return to you for future purchases.
• CHECK AVERAGE: Often refers to the total purchase for each transaction.
• PARTY SIZE: Party Size refers to the number of people in each party.